We are delighted to partner with leading textile company Kvadrat to launch the new Lincoln sofa by Adam Goodrum, which is introduced in Kvadrat/Raf Simons and Kvadrat Febrik upholstery. 

Launched in October 2022 at Design Show Australia, the new Lincoln collection is as nostalgic as it is striking. Inspired by the iconic Lincoln Continental vehicle and designed by Sydney-based industrial designer Adam Goodrum, this series of modular sofas captures the authentic character and charm of the 1970s.

Deeply reminiscent of its namesake, Lincoln is upholstered in textiles from Kvadrat/Raf Simons and Kvadrat Febrik. The Continentals were the height of elegance and prestige in the ’70s, easily recognisable for their generous proportions, low-clearance chassis, and ultra-luxe interiors. In keeping with this classic look, the Lincoln collection features long lines, wide armrests and deep, low seats

I wanted to create a collection that could enhance a space without dominating it. Lincoln harmonises perfectly with its surrounds; the internal geometry that engages with the body has a gentle roundness, making it visually soft as well as physically comfortable. Equally, the outside geometry is a touch more linear or architectural to give it an air of quality and sophistication. Kvadrat has so many beautiful textiles, and the Lincoln served as a large canvas upon which I could experiment with interesting upholstery. Arda’s muted expression possesses a tapestry-like quality, whereas Ria’s intriguing three-dimensionality makes it feel almost like a field of wildflowers.” - Adam Goodrum

Both textiles are a nod to the vehicle that inspired the sofas’ design: Ria’s subtle pigmentation and fragmented colours create a three-dimensional, shimmering effect, emulating the elegance of the Lincoln Continentals, whereas Arda’s earthier hues and fluid, natural appearance convey a sense of warmth and nostalgia.  

The partnership of Denmark-based Kvadrat and US-based Maharam in Australia is founded on a shared philosophy of design innovation and service excellence. A dedication to furthering contemporary visual culture, a commitment to the environment, and a rich history of family ownership has strengthened this bond since 2001 where the two companies started to operate joint ventures in Australia.

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